ICBC Broker Owner Summit
Join Wayne Einhorn, industry experts, and broker owners from independent, regional, and national brands on November 10–11 in Palmetto, Florida. Through actionable strategies, candid panel discussions, and conversations with fellow broker owners, you’ll learn how to strengthen profitability, recruit and retain the right people, and make smarter decisions about growth.
Created exclusively for broker owners and the senior leaders attending with them, the Summit is where proven business principles meet the day-to-day realities of running a brokerage.
Leave with clearer priorities, valuable owner relationships, and a 90-day execution plan for your business.
How The Summit Runs.
- Building the Brokerage That WinsThe foundation
- M&A FundamentalsWhat to pay and how to structure the deal
- M&A Panel PanelBrokers who are using our playbook in real timeClick for panel detailsTap for panel details
Two broker owners break down exactly how they did it.
- How they valued the businesses
- How they structured and financed the deals
- What they’d do differently
On the panelRob LyszczarzRE/MAX Select GroupLee LinhartLinhart Realty GroupNorma RawlingsHost · Broker VMA - Leading Through ChangeBecoming the leader everyone wants to follow
- AI Panel PanelReal applications brokers are using, and you can tooClick for panel detailsTap for panel details
No sales pitches. Hear from owners already putting it to work.
- What it really costs, and how to earn it back
- How to start without starting from zero
- Action steps for Monday morning
On the panelWayne EinhornPresident, ICBCArshad RashedBroker Owner, Century 21 Bravo RealtyKai SulenticCo-Founder, Indigo StrideTim MezikPrincipal · Co-Founder, Indigo Stride
- Managing Your MoneyFinancial systems for a thriving brokerage
- Business Model BuilderHow much to invest in each brokerage expense
- Success StoriesScalable recruiting in today’s market
After The Summit You’ll Have:
- You want a profitable, scalable operating model your team can run on Monday morning
- You’re busy, but not building leverage. You question what you can do differently to build a high-performing organization
- You’re a broker owner, or senior leadership attending with your broker owner
- You’re an individual agent or team leader (no agent programming here)
- You’re content with where your brokerage is at
- You don’t want a post-conference execution plan
Ask The Questions That Rarely
Get Answered From A Stage.
Hear directly from industry experts and brokerage owners implementing the fundamentals that drive brokerage success.
Wayne Einhorn is an expert industry speaker who has been involved at all levels in the real estate business for forty years. Wayne started his first business venture at the age of sixteen and progressed to the real estate and mortgage industry at age nineteen. From selling real estate to leading large companies and on to brokerage ownership and consulting. Wayne’s unique ability to deliver results has kept him at the top of the industry throughout his career. After selling his multi-office brokerage firm, Wayne pursued his lifelong dream of completing his MBA. He has also assisted hundreds of brokers through the valuation, merger, and acquisition process and has co-authored a bestselling book called “The Complete Guide to Buying and Selling Real Estate Brokerages.”
Wayne Einhorn is an expert industry speaker who has been involved at all levels in the real estate business for forty years. Wayne started his first business venture at the age of sixteen and progressed to the real estate and mortgage industry at age nineteen. From selling real estate to leading large companies and on to brokerage ownership and consulting. Wayne’s unique ability to deliver results has kept him at the top of the industry throughout his career.
After selling his multi-office brokerage firm, Wayne pursued his lifelong dream of completing his MBA. He has also assisted hundreds of brokers through the valuation, merger, and acquisition process and has co-authored a bestselling book called “The Complete Guide to Buying and Selling Real Estate Brokerages.”
Norma Rawlings has a B.A. in French, a J.D. in Law, and an MBA in business administration. She has spent the past 21 years in the real estate industry in various capacities, from commercial and industrial developer to multi-residential builder to portfolio owner to property manager to strategic asset management. With her legal and business background, she has consulted numerous companies and individuals looking to sell their businesses over the years. As the President of Broker Valuations, Mergers and Acquisitions, she brings a mediator’s mentality to the table and enjoys helping people plan their own succession and organize the sale or purchase of their business in a mutually beneficial fashion. She believes that finding the right fit between buyer and seller is critical, and she does her best to ensure that even difficult issues don’t devolve into conflict.
Norma Rawlings has a B.A. in French, a J.D. in Law, and an MBA in business administration. She has spent the past 21 years in the real estate industry in various capacities, from commercial and industrial developer to multi-residential builder to portfolio owner to property manager to strategic asset management.
With her legal and business background, she has consulted numerous companies and individuals looking to sell their businesses over the years. As the President of Broker Valuations, Mergers and Acquisitions, she brings a mediator’s mentality to the table and enjoys helping people plan their own succession and organize the sale or purchase of their business in a mutually beneficial fashion.
She believes that finding the right fit between buyer and seller is critical, and she does her best to ensure that even difficult issues don’t devolve into conflict.
Rob Lyszczarz has spent nearly three decades building and leading real estate brokerages, growing from a single New Jersey office in 1997 to a network of 65 offices across 11 states. His experience spans acquisitions, organic growth, agent development, and navigating changing markets. Recognized as a REAL Trends Game Changer, Rob builds his business around a clear principle: helping agents build successful businesses. At the ICBC Broker Owner Summit, he brings firsthand experience to the M&A panel, sharing practical perspectives on expanding a brokerage while preserving the leadership, relationships, and culture that support lasting growth.
Rob Lyszczarz has spent nearly three decades building and leading real estate brokerages, growing from a single New Jersey office in 1997 to a network of 65 offices across 11 states. His experience spans acquisitions, organic growth, agent development, and navigating changing markets.
Recognized as a REAL Trends Game Changer, Rob builds his business around a clear principle: helping agents build successful businesses. At the ICBC Broker Owner Summit, he brings firsthand experience to the M&A panel, sharing practical perspectives on expanding a brokerage while preserving the leadership, relationships, and culture that support lasting growth.
Arshad Rashed is an accomplished real estate entrepreneur and Broker-Owner of CENTURY 21 Bravo Realty, one of Canada’s leading CENTURY 21 brokerages. With a passion for leadership, innovation, and business development, Arshad has transformed the brokerage into a thriving organization of approximately 260 real estate professionals, serving clients across residential, commercial, and investment real estate, complemented by a thriving Property Management and Mortgage division. Since acquiring the brokerage in 2020, Arshad has built a reputation for strategic growth, mentorship, and empowering real estate professionals to reach their full potential. His leadership has helped propel CENTURY 21 Bravo Realty into the Top 10 CENTURY 21 offices in Canada and achieve recognition as the #12 office worldwide by production in 2024. Personally recognized as a CENTURION® producer, placing him among the Top 1% of CENTURY 21 Canada in 2024, Arshad combines hands-on industry expertise with an entrepreneurial mindset. His philosophy centers on building meaningful relationships, fostering a culture of collaboration, and creating opportunities for others to succeed. Driven by the belief that great leadership creates lasting success, Arshad continues to champion innovation, professional development, and excellence in the real estate industry.
Arshad Rashed is an accomplished real estate entrepreneur and Broker-Owner of CENTURY 21 Bravo Realty, one of Canada’s leading CENTURY 21 brokerages. With a passion for leadership, innovation, and business development, Arshad has transformed the brokerage into a thriving organization of approximately 260 real estate professionals, serving clients across residential, commercial, and investment real estate, complemented by a thriving Property Management and Mortgage division.
Since acquiring the brokerage in 2020, Arshad has built a reputation for strategic growth, mentorship, and empowering real estate professionals to reach their full potential. His leadership has helped propel CENTURY 21 Bravo Realty into the Top 10 CENTURY 21 offices in Canada and achieve recognition as the #12 office worldwide by production in 2024.
Personally recognized as a CENTURION® producer, placing him among the Top 1% of CENTURY 21 Canada in 2024, Arshad combines hands-on industry expertise with an entrepreneurial mindset. His philosophy centers on building meaningful relationships, fostering a culture of collaboration, and creating opportunities for others to succeed.
Driven by the belief that great leadership creates lasting success, Arshad continues to champion innovation, professional development, and excellence in the real estate industry.
With over 35 years of experience, Lee Linhart has built a career defined by exceptional service, trusted leadership, and proven results. With more than $450 million in personal sales and over 2,000 families helped, he is one of the Southeast’s most respected real estate professionals. As owner of 40+ offices across five states, Lee leads more than 1,000 agents with a focus on integrity, innovation, education, and exceptional client care. Driven by a passion for real estate and helping people succeed, Lee continues to raise the standard across the Southeast, making a lasting impact on agents, clients, and communities.
With over 35 years of experience, Lee Linhart has built a career defined by exceptional service, trusted leadership, and proven results. With more than $450 million in personal sales and over 2,000 families helped, he is one of the Southeast’s most respected real estate professionals.
As owner of 40+ offices across five states, Lee leads more than 1,000 agents with a focus on integrity, innovation, education, and exceptional client care.
Driven by a passion for real estate and helping people succeed, Lee continues to raise the standard across the Southeast, making a lasting impact on agents, clients, and communities.
With over 17 years in the real estate industry, Elena brings operational expertise, corporate leadership, and a genuine passion for helping others succeed. As an executive at RE/MAX, LLC, she advised hundreds of broker-owners across the U.S., helping them increase profitability and build more efficient, thriving brokerages. Elena’s hands-on leadership as COO for a large, multi-office brokerage gives her a deep, practical understanding of the industry’s complexities and opportunities, and having also been an entrepreneur, she knows first-hand the real challenges business owners face. She holds a Bachelor’s degree from Dartmouth College and a master’s in management and organizational development from the University of Colorado.
With over 17 years in the real estate industry, Elena brings operational expertise, corporate leadership, and a genuine passion for helping others succeed. As an executive at RE/MAX, LLC, she advised hundreds of broker-owners across the U.S., helping them increase profitability and build more efficient, thriving brokerages.
Elena’s hands-on leadership as COO for a large, multi-office brokerage gives her a deep, practical understanding of the industry’s complexities and opportunities, and having also been an entrepreneur, she knows first-hand the real challenges business owners face.
She holds a Bachelor’s degree from Dartmouth College and a master’s in management and organizational development from the University of Colorado.
Kai Sulentic is the co-founder of Indigo Stride, which builds AI systems that answer the office line, follow up with leads, handle agents’ paperwork, and run their marketing, all designed to fit the way a brokerage already runs and help it scale. Kai is also the Director of AI Initiatives at Inner Circle Broker Coaching, where he leads the AI tools that coaches and members use to run their brokerages, from commission plan modelling to profitability analysis. On the Summit’s AI panel, he shares with broker-owners what is working today, how to actually get started with AI, and what the return on investment can look like.
Kai Sulentic is the co-founder of Indigo Stride, which builds AI systems that answer the office line, follow up with leads, handle agents’ paperwork, and run their marketing, all designed to fit the way a brokerage already runs and help it scale.
Kai is also the Director of AI Initiatives at Inner Circle Broker Coaching, where he leads the AI tools that coaches and members use to run their brokerages, from commission plan modelling to profitability analysis.
On the Summit’s AI panel, he shares with broker-owners what is working today, how to actually get started with AI, and what the return on investment can look like.
Tim Mezik is the co-founder and Managing Principal at Indigo Stride, where he partners with select real estate broker-owners and agent teams in the United States and Canada to improve the homebuying journey, monetize client relationships and create new revenue streams utilizing custom Artificial Intelligence solutions as well as innovative mortgage referral and customer engagement solutions. Drawing on senior leadership roles as Vice President, Corporate Partnerships at DUCA Financial Services Credit Union, President of Six-Mile Capital Corp., President of FirstLine Mortgages at CIBC, and Vice President at GE Money, he has built and led large teams, scaled digital platforms and driven multibillion-dollar mortgage origination growth.
Tim Mezik is the co-founder and Managing Principal at Indigo Stride, where he partners with select real estate broker-owners and agent teams in the United States and Canada to improve the homebuying journey, monetize client relationships and create new revenue streams utilizing custom Artificial Intelligence solutions as well as innovative mortgage referral and customer engagement solutions.
Drawing on senior leadership roles as Vice President, Corporate Partnerships at DUCA Financial Services Credit Union, President of Six-Mile Capital Corp., President of FirstLine Mortgages at CIBC, and Vice President at GE Money, he has built and led large teams, scaled digital platforms and driven multibillion-dollar mortgage origination growth.
What Owners Say.
Testimonials from previous ICBC events.
I think I’ve just got six months of lessons in two days.
You’re going to learn so much, not just from Wayne, but also the other brokers. So many tools and ideas to bring back home and take it to the team.
It’s an absolute 10 out of 10. I’ve known Wayne Einhorn for many years. He’s been our past coach. He does a great job and I definitely recommend it.
It is well worth your time and money. A great way to mastermind with other real estate owners and CEOs from around the world.
Palmetto Marriott
Resort & Spa
The Summit runs at the Marriott on the Manatee River, and it is the host hotel, so you stay where the work happens. Sarasota and Tampa airports are a convenient Uber ride away.
Special Summit room block rate: $189 a night, through October 16 23. Over 50% off the regular price.
- Network with broker owners from other brands
- Relax by the resort-style pool after the event
- Enjoy the on-site spa
Rooms are available on a first-come, first-served basis until the cut-off date of October 16 23, 2026, or until the room block sells out. After this date, discounted rates and availability cannot be guaranteed and are subject to the hotel’s discretion.





Tap a photo to open it full screen
Your Member Rate:
$499 USD.
As an ICBC member you save $250 on the public early rate, and $480 on standard registration. This page is for members only, so please don’t share the link.
- Discover the business model that drives the most profit
- Everything you need to know about M&A and how to structure deals
- Easy AI applications brokers use to convert and close leads, recruit and retain agents
- Be the leader who guides your team through change and is the one everyone wants to follow.
- A rare chance to collaborate with broker owners from independents, regionals, and major-brands
ICBC Member Dinner
Exclusive dinner the evening before the main event.
- Cocktails
- 5:00–6:00 PM
- Dinner
- 6:00 PM
- Location
- Oyster River Rooftop
- Dress code
- Business casual
ICBC members only. You’re invited.
Before You Register
Is this right for me if I’m not a broker owner?
Yes, if you’re a senior leader in your brokerage attending with your broker owner. Not for individual agents or team leaders.
Can I bring my leadership team?
Yes. Every attendee registers individually and gets full access. As long as you are attending, you are welcome to bring your senior leaders with you.
How do I book my hotel room, and is that deadline real too?
Your registration confirmation email includes the booking link for the special Summit room block at the Palmetto Marriott: $189 a night. You can also book now with the Reserve Your Room button in the Tickets section. And yes, the deadline is real. Rooms are first-come, first-served until October 16 23, 2026, or until the block sells out. After that, the discounted rate and availability are at the hotel’s discretion.
What’s the dress code?
Business casual.
Can I cancel my registration?
Yes. Cancel 60+ days before the conference for a full refund minus a $100 admin fee, or 30–59 days before for a 50% refund. Cancellations within 30 days of the event are non-refundable. Read the full cancellation and transfer policy.
Can I transfer my registration to someone else?
Yes, to another owner of your brokerage or a senior leadership team member. Submit your request in writing at least 7 business days before the conference; the new attendee must meet eligibility requirements. Transfers aren’t refundable or creditable.
- Presented by
- Wayne Einhorn, in association with ICBC
- Dates
- November 10 & 11, 2026
- Schedule
- Nov 9: ICBC Member Dinner, 5:00pm–8:00pm (members only)
Nov 10: 9:00am–5:00pm (breakfast and lunch provided)
Nov 11: 9:00am–12:00pm (breakfast provided) - Dress code
- Business casual
- Venue
- Palmetto Marriott Resort & Spa
600 US-41, Palmetto, FL 34221 - Airports
- Sarasota Bradenton International Airport and Tampa International Airport, a convenient Uber ride away
- Hotel room block
- Special Summit rate, $189 a night through October 16 23
Over 50% off regular rates - Who should attend
- Broker owners and their senior leaders
- Pricing
- ICBC member rate $499 USD
Public rate $749 USD through October 16 23, $979 USD after
All prices are in US dollars.
Claim Your
Member Seat.
$499 USD, members only. Book your room by October 16 23 to get the $189 Summit rate.
- Discover the business model that drives the most profit
- Everything you need to know about M&A and how to structure deals
- Easy AI applications brokers use to convert and close leads, recruit and retain agents
- Be the leader who guides your team through change and is the one everyone wants to follow.
- A rare chance to collaborate with broker owners from independents, regionals, and major-brands